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Dave Gray

Founder and CEO, liminl

Dave Gray works with executives and teams to distill complex ideas, information and challenges into compelling visual maps and stories that people can quickly understand. This kind of visual thinking helps people discover opportunities for new products and services, clearly explain complex business solutions, and reduce resistance to change initiatives.

Dave has authored two books on designing change and innovation.

His first book, Gamestorming, is a practical handbook for innovators and change agents. His second book, The Connected Company, is a strategic blueprint and roadmap for businesses who want to innovate and lead in the next century.

Dave is the founder of XPLANE, the visual thinking company, which was acquired by the Dachis Group in 2010. Dave is also a founding member of VizThink, an international community of Visual Thinkers, and serves on several advisory boards.

Keynote: When Service Design Meets the Divided Company

What happens when a service design project meets a hierarchical, divided company?

You can design an amazing service, and yet at the end of the day, the organizations still has to deliver. A service design project that ignores organizational readiness is doomed to fail. How to move service projects forward in the face of such constraints? 
Service design usually means a change initiative. More than half of change initiatives fail to achieve their objectives. Most of these initiatives fail because they don’t adequately understand the organisation’s culture and potential for resisting the change. 

Dave will talk about the importance of culture, and provide a method that anyone can use to map and understand the culture of a team, group or organisation.

Having a map of your culture will help you understand what’s possible and what’s not possible. What aspects of the culture can be changed, and what aspects might be too difficult to tackle. Like any map, it will help you discover hidden opportunities and identify threats before it’s too late.